Saturday, May 7, 2011

concept

marketing plan

projects2



The Food Fighters

Danny’s Dietary Dream Match

Mission: To educate the younger generation about diabetes through a fun and enjoyable experience through gaming.

Tagline: “Beat It If You Can Eat It”

Game Purpose: The main purpose of the game is to educate the younger generation about diabetes and healthy eating habits.

Benefit of the user and the sponsor:

User: A fun gaming experience as well as knowledge on diabetes, what it does to your body, and healthy eating habits to help you prevent it.

Sponsor: Business wise, cash would flow in because as much as 25.8 million people in the United States is diagnosed with diabetes. In 2007, the total cost of diagnosed diabetes in the United States was $174 billion. On the other hand, it is a new and more fun way to educate people with or in the risk of diabetes about eating habits and how it affects your blood sugar level.

Game difference from other games: Our game is a fast phase beat down/ defense game that will not only teach you, but keep your body and mind occupied in a very fun and enjoyable way.



School Supply Vendors:

· www.schoolspecialty.com

-Education Essentials

-Classroom Direct

-School Smart

· www.staples.com

· www.officemax.com

· www.officedepot.com

Other Possible Vendors (toys, etc):

· http://www.haba.de/haba/themenweltkategorie.htm?c=TW_NEU_HK_Spielzeug

-Toys and supplies for babies and children’s.

· www.giantmicrobes.com

· www.plushinrush.com

· www.plush.com

The toys can also be sold at stores like:

· ToysRus

· KBToys

· THE FUN-EST TOY STORE EVER!

· FAO SCWARZ

· Build-A-Bear



Projects